{"title":"1970s","description":null,"products":[{"product_id":"1972","title":"1972","description":"\u003cp\u003e1972, and Monte Carlo held its breath. The Grand Prix tore past the harbour, engines echoing off the cliffs while the casino glittered into the night. On the Riviera, glamour was a way of seeing — cool, unhurried, certain that the best view of the world was the one you watched from behind tinted glass.\u003c\/p\u003e\u003cp\u003eThe \u003cstrong\u003e1972\u003c\/strong\u003e captures that poise: a clear navigator frame with a blue gradient lens that fades like the sea meeting the sky. It lends the wearer an easy, sunlit confidence — the look of someone entirely at home in the glamour of the moment.\u003c\/p\u003e\u003cp\u003eNamed for the year it still belongs to.\u003c\/p\u003e","brand":"EPOCH EYEWEAR","offers":[{"title":"Default Title","offer_id":43556098015322,"sku":null,"price":39.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0744\/8382\/6778\/files\/S9234d51d324246a28916016978c3891eF.webp?v=1782423754"},{"product_id":"1973","title":"1973","description":"\u003cp\u003e1973, and Milan quietly crowned itself the capital of luxury eyewear. In the ateliers off Via Montenapoleone, gold and emerald became a language — craftsmanship worn as status, a signature visible from across any room.\u003c\/p\u003e\u003cp\u003eThe \u003cstrong\u003e1973\u003c\/strong\u003e distills that ambition: a squared gold-tone frame, a lens that pours from deep emerald to light, and temples worked with the patience of a jeweller. Designed in the spirit of the year it's named for, and made to be worn in this one.\u003c\/p\u003e\u003cp\u003eNamed for the year Milan made its mark.\u003c\/p\u003e","brand":"EPOCH EYEWEAR","offers":[{"title":"Default Title","offer_id":43556098146394,"sku":null,"price":39.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0744\/8382\/6778\/files\/S58c78ca8cafa4d6ca195570805c8f2b2j.webp?v=1782423765"},{"product_id":"1977","title":"1977","description":"\u003cp\u003e1977, and Saint-Tropez burned bright with the long summer. Out past the old port, where the yachts caught fire in the last of the light, the Riviera moved to a slower, golden rhythm — sun low over the water, decadence worn without apology, every evening a small celebration of being exactly here.\u003c\/p\u003e\u003cp\u003eThe \u003cstrong\u003e1977\u003c\/strong\u003e carries that golden hour in its frame: a bold double-bridge pilot in black metal, lenses tinted the warm amber of a sun that refuses to set. Built in the spirit of the year it's named for, and made for the summers still ahead.\u003c\/p\u003e\u003cp\u003eFor the year that never quite ended.\u003c\/p\u003e","brand":"EPOCH EYEWEAR","offers":[{"title":"Default Title","offer_id":43556100145242,"sku":null,"price":39.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0744\/8382\/6778\/files\/Se3e2a689f56e41df97fa352f1029b2936.webp?v=1782423799"},{"product_id":"1976","title":"1976","description":"\u003cp\u003e1976, and Acapulco was the brightest room in the world. Cliff divers fell from the rocks into a sea the colour of mercury, white terraces caught the afternoon, and the jet-set arrived in oversized everything — glamour worn loudly, because the era could carry it.\u003c\/p\u003e\u003cp\u003eThe \u003cstrong\u003e1976\u003c\/strong\u003e answers to that golden age: an oversized square in warm tortoise acetate, its brown gradient lens pouring light from honey at the brow to a softer dusk below. It does not whisper. It frames a face the way that coast framed its summers — generous, sunlit, certain of itself.\u003c\/p\u003e\u003cp\u003eNamed for a year that knew how to be seen.\u003c\/p\u003e","brand":"EPOCH EYEWEAR","offers":[{"title":"Default Title","offer_id":43556100669530,"sku":null,"price":39.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0744\/8382\/6778\/files\/Sece88ef9e9f345fda9c6d640dea5c3e6B.webp?v=1782423844"},{"product_id":"1970","title":"1970","description":"\u003cp\u003e1970, and the hippie trail ended where the desert began — Marrakech, its ochre walls holding the last of the light. In the gardens Yves Saint Laurent would soon call his own, a restless generation traded the road for warm air and bougainvillea, and learned to see the world through a softer, golden haze.\u003c\/p\u003e\u003cp\u003eThe \u003cstrong\u003e1970\u003c\/strong\u003e carries that desert bohemia in its frame: small round lenses set in gold-tone metal, tinted the orange of late Marrakech afternoons. It makes the ordinary day feel sun-warmed, and the wearer feel unhurried, glamorous, a little far from home.\u003c\/p\u003e\u003cp\u003eNamed for the year the trail ran out.\u003c\/p\u003e","brand":"EPOCH EYEWEAR","offers":[{"title":"Default Title","offer_id":43556100833370,"sku":null,"price":39.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0744\/8382\/6778\/files\/Sba2d84458b744f98a053d36cba67ce51u.webp?v=1782423854"}],"url":"https:\/\/epoch-eyewear.com\/collections\/1970s.oembed","provider":"EPOCH EYEWEAR","version":"1.0","type":"link"}